Sony is creating a Google TV. The Chairman of Sony has announced you will be able to buy Sony TVs which have the Google TV platform built in. The Sony TV will run an Android OS and use the Google search engine to allow people watching the TV to browse and watch programs from the web as well as regular broadcasters.

The new Google TV platform is an open system which is not something Sony are usually linked to. Quite often Sony products are only compatible with other Sony peripherals however the Japanese electronics company are taking steps to be more open. They are creating products that are compatible with SD cards instead of Sony Memory sticks.

Sony TVs are now the third most popular TVs to buy but the new Sony Google TV could help to change this. It is not clear exactly what the Sony Internet TV will be like but with these two giant brands working side by side it should be impressive.

If you want to buy the Google Sony TV they are scheduled for release in some stores this autumn. No price information about the TV has been released yet. As with any new product innovation I would expect early models to be fairly expensive but prices will fall as market penetration increases.

If Sony make a success of the Google TV I have no doubt the other TV manufacturers will follow suit with other Internet TVs. Sony will need to make a big impact on the market to get the product into homes before their competitors follow suit which will certainly happen as Google TV is a free platform.

How will the Google TV affect the already Internet connecting Sony products?

The Sony Google TV is not the first device Sony has brought out to get home entertainment machines on the web. Sony has the PlayStation Network, (AKA Qriocity) which can be used to allow PlayStation 3 owners to access the Internet and download entertainment onto the console.

The Sony Bravia TVs also have a web connection which uses the Sony Bravia Internet Video Link which allows viewers to access the Internet through the TV. Sony has confirmed their new Internet TV will aggregate the functions of the PS3 and the Sony Bravia TV.

The Internet TV revolution looks like it is going to step up a notch now Sony has introduced this product. The trend towards web browsing and TV watching simultaneously has continued to grow. Plus the increasing amount of content watched online is taking people out of the living room and into their office.

Combining the Internet with the TV is a logical step and will become standard for new televisions in the future. One key indicator this is going to be the case is the online TV Players all the major networks have made available. The BBC iPlayer, 4OD and Sky Player allows consumers to watch TV online there are others too as well as YouTube now making television programs available for viewing online too.

No related posts.